Lone Ranger turns into Loan Disaster

There are films that start out small, opening up on a few dozen screens and then hopefully find an audience and grow- These are small-budget Indi films. Summer block-busters with price-tags as large as shopping malls, that open on thousands of screens, are dependent on box-office numbers taking in more than one third of their production costs in the opening week. Disney’s Lone Ranger experienced a disastrous opening weekend.

It seems as if the talent and star-power of Johnny Depp was not enough to carry this western to anywhere near the numbers needed. With production and marketing topping $225 million, the $29 million the film took in domestically in its opening weekend, sets Disney up for yet another major financial flop, joining John Carter and Battleship.

Now it is still possible for the film to gather viewers and move into the black, but that is clearly a long road.

About Lane J. Lubell
When I began this site, I was a student at "The Latin School of Chicago, and it consumed the majority of my waking hours, the remaining time was split between, making movies, hanging with friends, and spending time with family. Toss in eating and a few hours of sleep; and there was not all that much time left over. I provided that explanation to lower expectation of daily posts, and to point out that simply because I did not review a given film does not mean I did not find it worthy; more likely, homework took precedence. I am now attending Northwestern University where I'm enrolled in RTVF (Radio, Television, Video and Film) department. While I was very happy at Latin, and still go back to see each theater performance; I'm glad to be done with AP Calculus, and love that I get to take a larger percentage of classes focusing on literature, philosophy ,writing and film. I'm still just getting my feet wet here, but I have met some people that share my love of film and theater and we are already planing on some collaborations. Who knows, maybe I could even get a few of them to post a review here on CinemaShadow.com . I made this site not to "Talk to people" about films; but to 'Talk with People" about films. To that end; I would love to have others post comments, list their favorite movies, recommend films, new and old, that you think are worth watching.

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